10 May 2021
SYDNEY, 10 MAY 2021
Hacer Group has been appointed by Frasers Property Australia as principal contractor to deliver the second stage of Eastern Creek Quarter (ECQ), the new large format retail and showroom precinct coming soon to western Sydney, in a contract valued at approximately $17 million.
ECQ Stage 2 will include approximately 11,300 sqm of large format retail space with up to 20 stores ranging in size from 200 sqm to 2,000 sqm. It will also deliver an additional 340 on-grade parking spaces.
The launch of the new large format retail and showroom precinct is scheduled in 2022.
Anaconda, McDonalds and Officeworks have already been confirmed for ECQ Stage 2 and Frasers Property anticipates revealing more high-profile retailers soon.
Hacer Group was established in 2000 and has vast experience across the retail, residential, commercial, medical, entertainment and sports sectors. For Frasers Property, Hacer has previously completed Burwood Brickworks Shopping Centre in Melbourne, recognised as the world’s most sustainable shopping centre.
Quentin Howell, General Manager NSW, Hacer Group says the company is excited to be involved in the innovative project.
“We are looking forward to partnering with Frasers Property on yet another great project and we’re excited about the commencement on site,” Mr Howell says.
Matt van Rijswijk, Development Director, Frasers Property Australia, says Hacer Group’s appointment is based on the company’s proven track record for delivering high-quality built form outcomes.
“Hacer Group’s proven ability to deliver sustainable outcomes as designed was an important factor in this appointment and given the vision we have for the large format retail offer at ECQ Stage 2, we’re confident Hacer will deliver a built form outcome in keeping with the centre’s sustainable identity,” says Mr Edgar.
“Eastern Creek Quarter is established as an important local destination for the community, with plenty of convenience retail and dining choices, and the new large format retail and showroom precinct will create another point of difference for the centre,” he says.
ECQ is a World Leader in environmental sustainability, a position recently reinforced by the Green Building Council of Australia, with the 6 Star Green Star Design & As Built rating for Stage 1 now certified.
The leasing campaign for ECQ Stage 2 is progressing well and opportunities exist for homewares, electrical goods, automotive, recreational, outdoor, pet and baby goods operators. There are also potential opportunities for indoor children’s recreation centres and swim schools.
For large format retailers, ECQ’s location offers substantial potential. The centre benefits from convenient accessibility and very high exposure, with 11.2 million1 vehicles travelling along the Great Western Highway annually, and the population in the main trade area is undergoing significant growth.
According to LocationIQ, the trade area for ECQ is categorised by younger, larger than average families with household income levels around 20% higher than the Australian benchmark of around $98,5001. The centre serves a large and growing catchment and is within a 15-minute drive for 330,000 people and a 30-minute drive for 1.2 million people1.
Large format retail leasing specialist Retail Projex has been appointed to coordinate the leasing campaign for ECQ Stage 2.
With a full-line Woolworths supermarket, Stage 1 of ECQ houses a mix of local concepts, quality brands and the unique ECQ Social precinct, with its covered and alfresco seating, outdoor deck, kids play area and large format outdoor digital screen.