As part of Frasers Property Singapore’s annual environment month, a total of 23 staff volunteered to clean-up the shores of the teeming East Coast Park beach on 23rd March 2018.
A fulfilling 2-hour activity for our volunteers
This employee-driven activity was aimed at keeping Singapore clean and green, by encouraging our staff to take a greater responsibility of looking after their surroundings. Close to 9kg worth of waste was collected during the 2-hour activity.
Volunteers were briefed on what to do, and how to dispose of the items they would be collecting
Our volunteers scoured the beach armed with gloves, thongs and recycled bags to collect rubbish, ranging from plastic bags to bottles before disposing them at a NEA-designated collection point.
The clean-up crew covered a total distance of about 2.4km along a strip of the scenic East Coast stretch in Area C, located opposite Marine Parade.
Beach litter is not only a blemish on the otherwise pristine coast; it can potentially have dangerous effects on the marine wildlife. Fauna and flora such as crabs, fish, birds and plants are vulnerable to ingesting or getting entangled in the debris when it is washed away by rising tides.
Bonding session with colleagues in different departments
Kor Lee Kiong, Assistant Vice President, Frasers Property Singapore, said, This is the second year that the beach-cleaning activity is being organized. On 23 March this year, another batch of participants turned up at Parkland Green to helped clean-up our beaches. It was a fulfilling activity as everyone had a chance to do a small workout while keeping our environment green. It went very smoothly and I am very happy to declare it a success. As part of the Sustainability Working Committee and with Management Support, I would like to encourage the rest of the Frasers family to pitch-in towards this meaningful activity!”
Half an hour into the clean-up, and the volunteers’ have already collected a fair share of trash.
In this Frasers Property Singapore month of environmental activities, we hope to inspire everyone in the Frasers team to collaborate with one another and conserve our eco-system as we strive for greener and healthier spaces. A sustainable and green Singapore is possible and it is our responsibility to ensure that the generations ahead can still experience the wonderful, natural sights as we have experienced before them.