21 May 2024
BANGKOK, 21 MAY 2024
One Bangkok, a fully integrated smart and sustainable district jointly developed by TCC Assets (Thailand) and Frasers Property Holdings (Thailand) Company Limited, has announced a partnership with Isetan Mitsukoshi Holdings Co., Ltd, Japan's largest department store group. This strategic collaboration marks a significant advancement for both parties and will shape the future of Bangkok's retail and office business. The joint venture revolves around two key elements: developing and operating the first Mitsukoshi supermarket and food hall in Thailand and co-investing in One Bangkok Office Tower 4 solidifying One Bangkok’s position as a global destination, which will attract top-level businesspeople, investors, and tourists, both local and international.
Aiming at setting a new standard for Bangkok's food and grocery shopping experience, providing indulgent world-class selections for One Bangkok dwellers and all food enthusiasts, a one-of-a-kind “Depachika” concept supermarket and food hall will be located within One Bangkok Retail. The acclaimed food destination will span over 4,600 square meters on basement level 1 of the Parade, offering discerning customers an immersive and tantalising culinary experience. Foodies and shoppers can expect a comprehensive range of international and local brands, including high-quality fresh produce, meat, and fish market from exclusive farmer networks, as well as from trusted Japanese producers. On top of the supermarket assortment, the food hall invites shoppers to taste their favourite treats and meals from well-known and never-before-seen Japanese brands, pastry boutiques, cafes, and restaurants. This will bring together fully integrated and superior shopping experiences under ‘The Rhythmic Experience’ concept of the Parade, solidifying One Bangkok Retail as a must-visit destination.
Panote Sirivadhanabhakdi, Group Chief Executive Officer of Frasers Property Limited, emphasises the significance of this partnership, stating, "We are pleased to forge a strategic alliance with Isetan Mitsukoshi, a globally renowned company with a 350-year legacy. Their decision to bring a distinctive Japanese culinary experience courtesy of Mitsukoshi to One Bangkok will enhance our mixed retail tenants as a key anchor, giving an immersive authentic Japanese tradition and experience to Thai residents and international visitors. Uniquely, our joint venture goes beyond the enhancement of retail landscape but extends to co-investment in One Bangkok Office Tower 4 signifying significant steps towards our vision of creating a new urban core that enhances Bangkok's business and lifestyle offerings."
Toshiyuki Hosoya, President and CEO of Isetan Mitsukoshi Holdings Ltd., expressed his excitement for the joint venture with One Bangkok that “As we target customers from around the world, Asia is considered a highly significant region for us. Thailand especially has strong ties with Japan and a large customer base which appreciates the quality of Japanese products and shares the values held by Isetan Mitsukoshi's Department Store and we believe that Bangkok has a high potential to drive the value even further. The One Bangkok project, with its progressive approach in all aspects, including design and sustainability, aligns perfectly with our company’s vision and exemplifies the innovative, forward-thinking development we aim to be part of. By bringing our long-established culture and tradition, we are confident that Isetan Mitsukoshi will enrich the One Bangkok project, offering a unique and valuable experience.”
The partnership between One Bangkok and Isetan Mitsukoshi Holdings extends to a co-investment in One Bangkok Office Tower 4, underscoring the district’s appeal to global office business, strengthening its ability to attract leading local and international companies with a preference for premium office space, placing high importance on employee well-being, sustainability, and smart technology. This strategic partnership and combined vision of One Bangkok and Isetan Mitsukoshi Holdings promises to reshape Bangkok’s future as an economic hub on the global stage.